Canadian icon Bryan Adams graced the launch of Audi’s newest killer weapon—the new Audi A4. The launch was held at the Frankfurt Motor Show, making car lovers and music fans alike a little taste of Audi’s sweet melody of success.

Adams is one of the worlds most highly regarded Canadian singers, with a career that’s spanned 3 decades. Rupert Stadler, Chairman of the Board of Management of AUDI AG, said “Bryan Adams is an excellent match for Audi and the new A4. Just like Audi, he has remained on the road to success for decades.”

Adams was caught saying that “with this new car, Audi and the four rings prove that they belong in the top segment in the automotive industry”.

The new A4 will come to market with a drastically more sporty and dynamic look, backed up by hardware upgrades including a new aluminum-intensive suspension setup and improved Quattro system. Engine choices remain the same, though slightly more power is available. A seven-speed DSG gearbox is said to be fitted, alongside the standard six-speed manual.

Audi promises superior responsiveness and balance from the best A4 yet. Even the drivetrain has been repackaged, allowing the engine to move further back in the vehicle enabling a more desirable weight balance. The entire package has grown, and is now slightly larger than its usual contemporaries, the Mercedes C-Class and the BMW 3-series.

This entry was posted on Thursday, September 13th, 2007 at 6:53 pm and is filed under Audi A4. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.